SalesHelp^TM Case Study White Papers

For some of our clients with existing products in the field, the stories told by their customers can be more powerful than any other quantitative analysis. When this is the case, Phormion can research, write, edit, and deliver a professional value proposition white paper based on actual customer experiences, and supplemented with other research and analysis.

Our clients have used our white papers as a preview to the interactive tool analysis, as stand-alone sales literature, as useful tools to garner press or investment analyst coverage, and for sales people that might be uncomfortable with a real-time, interactive tool.

Our white papers range in scope and length, but are typically between 10 and 15 pages in length. Phormion bases the papers on a combination of customer phone interviews, and the work completed in Value Benefits Research and Analysis process. Our white papers are professionally written, but to encourage their distribution and reading, the tone is as lively, interesting, and fun to read as possible, with special emphasis placed on customer quotations and anecdotes wherever possible. To take a look at some examples of our previous white paper work, click on any of the logos below.